At acumen public affairs, we believe that viable results are achieved by focusing on the key decision-makers and influencers and on what drives them. We look at what messages will best resonate with target audiences, and what are the most effective channels to get this message across. This can involve a combination of direct engagement with policy- makers, outreach to the policy-focused media, social media activity and targeted international, regionals and specialist media outreach.
To engage effectively in the EU and international policy arenas, acumen public affairs will deploy the best combination of services suited to the task at hand. These include: